Onshore
Offshore
Total Course Fees
$36180
N/A
Max Educity Rewards
$5538
N/A
English Language Requirement
6.5
58
Course Overview
The course is designed to provide students with the key foundation, technical and specialised units which are relevant to the needs of a senior marketing manager. The course will cover the application of marketing to a wide range of contemporary business contexts, including consumer packaged goods, services, business-to-business, digital and international markets. The course includes the study and practice of market research and its use in understanding buyers’ motivations, competitive and environmental trends. The course is practice-oriented with a focus on problem solving and decision-making in dynamic markets and an understanding of contemporary trends in marketing practice.
Entry Requirements
- An Australian bachelor's degree (or equivalent qualification, including an overseas qualification)
- IELTS Test Score of 6.5
- PTE academic score of 58.
- Be 18 years of age or over.
Carrer Outcomes
- Business Development Executive.
- Category Manager.
- Customer Relationship Manager.
- Digital Marketing Manager or Strategist.
Cricos Code | 0100487 |
Level | Masters degree |
Durations | 104 weeks |
Months | March, July, November |
Foundation Studies | No |
Work Component | no |
Onshore Fee | $35880 |
Offshore Fee | $0 |
Non Tution Fee | $300 |
Reward | $5538 |
Total Course Cost | $36180 |
Institutions Details
With well qualified and experienced teaching staff, accredited courses designed around employability, modern teaching and learning facilities, and its location in South Eveleigh’s vibrant high-tech centre, students dedicated to using their abilities and reaching their goals will find IMC an exciting place to study, learn and achieve. From a modest beginning as Top Education Institute in the early 2000s, IMC has developed into a leading private higher education provider. Recent achievements include being granted partial self-accrediting authority by TEQSA (the government higher education regulator) in the management and commerce field covering courses from AQF Levels 5-9, and a successful listing as Top Education Group Ltd on the main board of the Hong Kong Stock Exchange. We are one of only 9 Australian Institutes of Higher Education to be granted full or partial self-accrediting authority. A partnership with the leading global platform Virtual Internship provides IMC’s students with opportunities for professional development and internships. The IMC physical environment is pleasant with open spaces, cafes and sporting facilities in a precinct close to Sydney’s CBD and all that a modern cosmopolitan city can offer. While IMC’s principal location is Sydney, there are now campuses in both Hobart and Perth.
Contact Details
See moreCampuses Location
Sydney Campus
Onshore
Offshore
Total Course Fees
$36180
N/A
Max Educity Rewards
$5538
N/A
English Language Requirement
6.5
58
Similar courses
Explore your dream courses